Coaching Truths
by Rich Burns, Head Soccer Coach, Gordon College
Coaching is gratifying, but it can also be humbling. There is always more to learn. The single most important thing I've learned as a coach is that harmony is not the norm. I think harmony or smooth sailing is over rated. What brings me satisfaction is, simply, struggling well.

Perfumed prose this in not. Maybe, though a few young coaches could grab a tidbit of relevance or a fresh idea as they peruse these coaching observation of a 20 year career.
  • Remind your athletes before each competition to enjoy their experience.
  • A crisp, 90 minute training session beats a dragged out, two and one-half hour session every time.
  • On the day of competition, step back, quiet down and enjoy watching the fruitition of your labor (when the whistle blows, it's very much your player's show).
  • Real power comes from serving your people well.
  • Where there is a will, there is not always a way - but sometimes there is.
  • Find a kind way to tell your athletes the blunt truth.
  • Athletic participation is important, but it is just a temporary, wonderful phase to pass through on the way to real life.
  • Don't second guess yourself - make the best decision you can and move on.
  • Speak succinctly. Don't lose track of the value of being uncomplicated.
  • Balance praise and criticism - too much of either can be harmful.
  • Set your standards early and don't compromise them.
  • Speak freshly, avoiding the gaggingly inane cliches, such as "stepping it up," "giving 110 percent," etc.
  • In these sullen, win-at-all-cost times, enjoy the occasional belly laugh. Delight is the wage of living.
  • It is unnecessary to raise your voice to be heard if your athletes believe you have something important to say. Your impact is greater with a whisper than a roar.
  • Teach your athletes the wonderful freedom that comes from learning to lose with grace and dignity and without excuse.
  • Winning is overrated, and the singular quest for it leads to unhappiness.
  • Keep things simple.
  • Greeting each athlete personally at the beginning of training every day and saying something sincerely positive publicly about each one during the training session pays dividends.
  • Letting your athletes know that you care for them, and that they can trust you, is critical.
  • The journey is more important than the arrival.
  • Let your actions coincide with your beliefs.
  • Convey to your athletes the love of the game.
  • Don't posture - a confident person need not convince anybody of anything.
  • Don't allow one or two players to ruin things for the rest of the team.
  • The joy of winning fades immediately and precipitously.
  • Have the courage to say "no" when the answer is "no."
  • Don't script your training sessions down to the minute - allow room for spontaneity.
  • Convey to your athletes the intrinsic honor that comes from training and competing hard.
  • It is important to have your athletes work on their strengths as well as their weaknesses.
  • Show some passion on occasion. They have to know you care.
  • Don't over-analyze. Sometimes, as Freud told us, "A cigar is just a cigar."
  • If you don't know, say so.
  • Introduce a service component to your program - it is good for everybody.
  • Even in these politically correct times, don't neglect the spiritual aspects of coaching.

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